Digitalise or Die: Competing in a World of Digital Natives

Hidden Edge Club

WHERE: The Soho Hotel, London

WHEN: 5th July 6:30pm

About the Event

The Hidden Edge Club brings together the city’s most innovative and forward thinking leaders from some of the worlds largest and most important companies. We meet quarterly in some of London’s most exclusive venues to discuss timely market challenges faced by our members and explore strategy options & best practices.


On July 5th we are meeting at the Soho Hotel to discuss and debate the importance of innovating in a digital world. If you are a senior business executive of a large-scale company we’d be delighted to welcome you.

Why Attend?

  • Topics are chosen based on the interests of our existing members, industry-wide disruptions and fascinating topics broached at prior events.
  • Attendance is strictly by invitation only, and aimed toward senior leaders, and other top-executives, including industry-wide thought leaders.
  • Our guests gain exclusive insights on trending business topics through networking and round table dinner discussions with guests of similar seniority.

Topic: Competing in a World of Digital Natives

By 2021, 20% of all activities in which an individual engages will involve at least one of the top seven digital giants (Gartner). We live in a world of digital giants- and their success just keeps on growing.


It’s official, the most successful businesses of the present and the future are digital; so should we not be emulating them?


These giants are digital to their core – they were born digital. The Amazon, Facebook and Netflix digital natives post-date your key challenges: legacy systems, big data and data lakes. They have bypassed the task of company-wide transformation- which means that most of us are starting from behind. How can you possibly transform on their level when they were built for a whole new generation?


The answer lies in how they’re achieving their successes. It’s not that there is a magic formula, but digital natives are finally using a resource that most businesses have in spades, and they’re using it exceptionally: the full might of precisely utilised data. They know what their customers want and when to serve it to them –  this drives revenue.


Join us as we put the following questions at the heart of our discussion:


  • Why are leading incumbents only treading water in the digital revolution?
  • How do you compete with a company that has only ever been digital?
  • Why are leading C level executives turning to customer data as the definitive method to gain a competitive edge on digital giants?

Keynote Speaker

Inma Martinez

Venture Partner | Data Sciences & Product Innovation at Deep Science Ventures


Anne Grim

MD / Business Transformations/ Customer Experience at Barclays

Ann Longley

Digital Transformation Consultant at Disasters Emergency Committee

Matt Ballantine

Angel of Disruption at Stamp UK

When and Where?

6:30pm Arrival and drinks
7:00pm Keynote address
7:30pm Networking, drinks and canapes
8:00pm Panellist Q&A session
8:40pm Further drinks and canapes
9:30pm Carriages

Register to Join

Current Guest List

CIO at GlaxoSmithKline


CMO at Pearson PLC

CMO at Homeserve

COO at Lloyds

Managing Director at Barclays

Managing Director at Euroclear

Marketing Director at FSCS

Managing Director at Deutsche Bank

Managing Director at UniCredit

Director at EY

Director at Fraud Investigation and Dispute Services at EY

Director data innovation & partnerships at Dunnhumby

Director of Commissioning Operations at NHS England

Director of Data Strategy & Analytics at OVO Energy

Director of Inventory at AOL

Director of Marketing & Design at JLT Group

Director, New Customer Acquisitions, Strategic Analytics at Barclaycard

Director, Risk Data Aggregation at vSantander

Director, Wholesale Risk at Santander

Project Director and Transformation Architect at BT

Regional Director at HSBC Global Banking and Markets

Assistant Director, Marketing & Communications at NS&I

Global Marketing Director at the Financial Times

Finance and Commercial Director at Bupa

Global Head of Analytics and CRM at HSBC

Global Head of Financial Institutions Cross Asset Structuring at Commerzbank

Global Head of Rates at Nomura

Global Marcomms Director at Smith & Nephew

Global Senior Marketing Director at Merlin Entertainments Group

Head of Audit, Cyber, Security & Resilience at Lloyds Banking Group

Head of Technology and Change Audit at TESCO

Head of Corporate Coverage UK & Ireland at UniCredit

Head of Global Wholesale Credit Risk Analytics at HSBC

Head of Marketing at EE

Head of Marketing at OVO Energy

Head of Marketing at RWE npower

Head of Operations at BBC

Head of Portfolio risk & analytics at Henderson Global Investors

Head of Private Rented Sector at RBS

Head of Strategy at Transport for London

We will be meeting at the luxurious Soho Hotel just 5 minutes walk from Tottenham Court Station. In the Soho’s beautiful Library room there will be plentiful canapes and drinks to accompany our insightful discussion.

If you want to be part of this exclusive networking event , then please register below and we look forward to welcoming you on the 5th of July.